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18/02/09

Apprenticeship Week 23-27 February 2009

The second annual Apprenticeship Week will take place from Monday 23 February to Friday 27 February 2009 across England.
Sir Alan Sugar says that apprentices “Make Things Happen”.
Apprenticeships TV advertising is airing across the country followed by radio and press advertising from 23 February 2009.
Sir Alan Sugar is featured in the new adverts talking to apprentices and witnessing the difference they are making in today’s business world because apprentices “Make Things Happen”.

Apprenticeships are a valued and quality route for businesses to source the skills that they need – and apprentices are helping to enhance businesses’ success. The new adverts are designed to show employers the range of Apprenticeships available, from the catering industry to engineering, business administration to sports and leisure, and much more.
You can view the new TV advert on the homepage of the website here.

Apprenticeship Week is an opportunity to celebrate and recognise the essential role that Apprenticeships are playing in today’s business world, ensuring that the workforce has the skills it needs in order to remain competitive, even in difficult economic circumstances. Apprenticeship Week 2009 is the chance for employers to share the many benefits that Apprenticeships are delivering on a daily basis for their businesses and demonstrate that apprentices “Make Things Happen”. Apprenticeships are crucial for providing employers with the skills they need to succeed, spanning the breadth of the economy - from accountancy and engineering, to construction, creative industries and sport. Apprenticeships also provide a high-quality alternative route to future career success for ambitious individuals.

In the current economic circumstances, it is more important than ever to ensure that employees have the skills they need to help deliver success which is why businesses should continue to train. Training will help them through the current storm whilst also readying them for when the storm passes. You can find out more about Apprenticeship choices here.

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